Firefighters are sharing their fire safety advice for smokers after a flat fire on Collier Street in King’s Cross.
Part of a five-roomed flat on the ground floor of the building was damaged by fire. Two people left the building before the Brigade arrived and a man and a woman were treated on scene.
The fire is believed to have been accidental and caused by the unsafe disposal of smoking materials.
A London Fire Brigade spokesperson said: "We'd rather you didn't smoke at all, but if you are a smoker it's absolutely vital you ensure your cigarette is completely out when you've finished smoking it.
"If you don't, you risk causing a fire which could not only destroy your home but also cost you your life."
The Brigade was called at 1610 and the fire was under control by 1727. Five fire engines and around 35 firefighters from Islington, Shoreditch, Kentish Town, Euston and Soho fire stations attended the scene.